Operational Marketing

Development of service offers

  • Identification of the needs, uses and expectations of an automotive product
  • Proof of Concept POC / Proof of Value POV
  • Development of co-marketing offers for LCVs
  • Search for new innovative solutions
  • Creation of co-branded offers by products and services
  • Development of packaged offers of solutions for LCVs by business line

Change management

  • Creation of sales training courses on products and services for cars, motorcycles and LCVs.
  • Re-ingeniering offers